Music industry analysis & consulting

At MIDiA Research, I harness data analysis and qualitative studies to write monthly reports on everything from the fragmentation of scenes and internet culture to the catalogue sales market, how music creators define success, and the changing nature of music fandom. As a member of both the analyst and consulting teams, I also work with world-class music companies on strategic projects.

Recent public reports:
- Splice X MIDiA Sounds of 2025
- Bifurcation theory | How today’s music business will become two
- Songwriters take the stage | A new playbook for a new era
- BE THE CHANGE | Gender equity in music

Recent blog posts:
- The case for anti-scale
- What happens to music when fan-made content eclipses the original IP?
- Overanalysing our Spotify Wrapped
- Did Charli XCX go mainstream, or did the mainstream just go niche?